After years of financial turbulence, high costs of borrowing, and deposit outflow, realistically there’s no “normal” for financial services to return to. Experts increasingly accept that volatility is a constant and there’s more grey than black and white.

While some challenges will undoubtedly persist into 2025, industry insiders are cautiously optimistic about the year ahead, buoyed by anticipated regulatory shifts, the promise of renewed economic stability, and the opportunity to embrace evolving deposit strategies.

With the New Year beckoning a new political administration, LendKey spoke with John McKechnie—a nearly 40-year veteran of Capitol Hill, the credit union system, and a seasoned lobbyist—about what credit unions can expect in 2025. Here are his top three takeaways.

After years of financial turbulence, high costs of borrowing, and deposit outflow, realistically there’s no “normal” for financial services to return to. Experts increasingly accept that volatility is a constant and there’s more grey than black and white.

While some challenges will undoubtedly persist into 2025, industry insiders are cautiously optimistic about the year ahead, buoyed by anticipated regulatory shifts, the promise of renewed economic stability, and the opportunity to embrace evolving deposit strategies.

With the New Year beckoning a new political administration, LendKey spoke with John McKechnie—a nearly 40-year veteran of Capitol Hill, the credit union system, and a seasoned lobbyist—about what credit unions can expect in 2025. Here are his top three takeaways.